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The term has thus become an inclusive word for any Chrysler-built vehicle— almost any Dodge, Chrysler, Plymouth, Imperial, DeSoto, Fargo (Canada-only in later years) or Dodge Trucks/Ram. By extension, it is also used for Jeep and AMC vehicles built after Chrysler's 1987 buyout of American Motors Corporation, including the short-lived Eagle brand.
Jeep became a stand-alone division when the Eagle brand was retired shortly after Chrysler's merger with Daimler-Benz in 1998, and efforts were made to merge the Chrysler and Jeep brands as one sales unit. [19] Dealers with only the Chrysler franchise did not have a sport utility vehicle (SUV) to sell. Incorporating the Jeep line allowed them ...
On June 10, 2009, Chrysler Group LLC emerged from a Chapter 11 reorganization bankruptcy and its stake was subsequently bought by the Italian automaker Fiat. [28] [29] On June 3, 2011, Fiat bought out the remaining US Treasury's stake in Chrysler for $500 million, increasing its ownership of the automaker to 53 percent. [30]
The Chrysler company was founded by Walter Chrysler on June 6, 1925, [12] [13] when the Maxwell Motor Company (est. 1904) was re-organized into the Chrysler Corporation. [14] [15] The company was headquartered in the Detroit enclave of Highland Park, [16] [17] [18] where it remained until completing the move to its present Auburn Hills location in 1996.
In February 2019, Fiat Chrysler announced plans to invest $4.5 billion in manufacturing in Michigan. [57] The plant is estimated to create nearly 6,500 jobs. Plans include $1.6 billion to build a Jeep factory in Detroit. [58] In May 2019, Fiat Chrysler proposed merging its business with Renault [59] but it was later withdrawn. [60]
List of Chrysler factories contains all the vehicles manufactured by Chrysler LLC (currently "Stellantis North America") and the brands of the group before it merged with Fiat S.p.A. to form FCA. This list only includes vehicles under the Chrysler, Jeep, Dodge, and Ram brands.
Chrysler sold its equity stake to Mitsubishi in 1993, and Diamond-Star Motors was renamed Mitsubishi Motors Manufacturing America (MMMA) on July 1, 1995. [3] Despite the departure, the two companies have maintained various co-operative manufacturing agreements since and considered all vehicle produced until 1995 [ 9 ] as Diamond Star Motors.
Robert (Maximum Bob) Anthony Lutz (born February 12, 1932) is a Swiss-American automotive executive. He served as a top leader of all of the United States Big Three automobile manufacturers, having been in succession executive vice president (and board member) of Ford Motor Company, president and then vice chairman (and board member) of Chrysler Corporation, and vice chairman of General Motors.
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