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The game marked the debut of Pleasant Company – the creator of the American Girl franchise – into the digital software space. [11] Linda Ehrmann, vice president of Internet business strategy consulting firm Grey Interactive, said that the video game had a due potential as it was entering a relatively untapped market, commenting that in the interactive media space, "girls are for the most ...
American Girl has since de-listed their mobile games from app stores, instead offering simple browser games through their Play minisite. Secret Wardrobe is a puzzle game for iOS based on historical characters Cécile Rey and Marie-Grace Gardner, released on August 29, 2011 to tie in with the aforementioned characters' debut. Gameplay consists ...
Girls also demonstrate a longer loyalty to characters in toys and games marketed towards them. [3] A variety of global toy companies have marketed themselves to this aspect of girls' development, for example, the Hello Kitty brand, and the Disney Princess franchise. Boys have shown an interest in computer games at an ever-younger age in recent ...
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Barbie was designed by Hi Tech Expressions in an attempt to get more girls to play video games, [7] [13] [14] although the developers tried to make the gameplay appealing to boys as well. [15] Following the 1984 release of an earlier title also called simply Barbie , the game became the second in the Barbie series.
Dress-up is a children's game in which costumes or clothing are put on a person or on a doll, for role-playing or aesthetics purposes. In the UK the game is called dressing up. In the mid-1990s, dress-up games also became a video game genre in which customizing a virtual character's appearance is the primary focus.
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