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The "Swoosh" logo. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1] [2] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). [3]
The logo of Nike – American athletic equipment company: Date: 12 February 1971: Source: SVG based on the "swoosh" logo : Author: Carolyn Davidson, Nike: Permission
[1] Davidson went on to be known as "The Logo Lady". [7] In 1995, Nike removed the word "Nike" from the logo; the Swoosh now stands alone as the brand's logo. [11] Davidson retired in 2000, and now engages in hobbies and volunteer work, including weekly duties at the Ronald McDonald House at Legacy Emanuel Hospital & Health Center in Oregon. [1]
Nike logo in the Camp Nou, the home stadium of Barcelona. Nike still has many of the top teams playing in their uniforms, including: FC Barcelona, Paris Saint-Germain and Liverpool (the latter from the 2020–21 season), [212] and the national teams of Brazil, France, England, Portugal and the Netherlands among many others.
A logo is a part of a company's mythos. Shape, size, color, typeface, white space -- all of it contains visual clues about the underlying brand's ethos. The best ones aren't only immediately ...
Nike became the official supplier of all National Basketball Association (NBA) uniforms beginning with the 2017–18 season, and these jerseys have the Nike logo. Owing to Jordan's association with and ownership of the team, the Charlotte Hornets' jerseys have the Jumpman logo instead of the Nike logo. [23]
Wilson, one of four active WNBA players with signature deals, will have her signature collection released by Nike in 2025. Nike reveals A'ja Wilson's new signature logo ahead of shoe release Skip ...
A Denver-based artist was commissioned by Nike to paint a Kobe Bryant mural in Venice Beach. An Instagram post featuring the piece has been viewed 2 million times.