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  2. Call to action (marketing) - Wikipedia

    en.wikipedia.org/wiki/Call_to_action_(marketing)

    Call to action (CTA) is a marketing term for any text designed to prompt an immediate response or encourage an immediate sale. A CTA most often refers to the use of words or phrases that can be incorporated into sales scripts, advertising messages, or web pages, which compel an audience to act in a specific way.

  3. Microsoft Product Activation - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Product_Activation

    On Windows 10 and Windows 11, the activation process can also generate a "digital entitlement", which allows the operating system's hardware and license status to be saved to the activation servers, so that the operating system's license can automatically be restored after a clean installation without the need to enter a product key.

  4. Microsoft Advertising - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Advertising

    Microsoft was the last of the "big three" search engines (which also includes Google and Yahoo!) to develop its own system for delivering pay-per-click (PPC) ads. Until the beginning of 2006, all of the ads displayed on the MSN Search engine were supplied by Overture (and later Yahoo!).

  5. Template:Button - Wikipedia

    en.wikipedia.org/wiki/Template:Button

    This template provides a "clickable button" formatting style for text. This button is not clickable , and care should be taken when using it to avoid readers thinking the result may be. (It has an explanatory tooltip for users hovering over it, but that may not always be displayed, or only displayed after too long a delay, so that it may not ...

  6. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    Google Ads, formerly known as Google Adwords, is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users. [4]

  7. Template:Key press - Wikipedia

    en.wikipedia.org/wiki/Template:Key_press

    Illustrates keys and keystrokes on a computer keyboard. Keys can include: Ctrl, Alt, Del, Opt, Menu, Left etc. console keys: ex, circle, triangle, square, and left right and center analog sticks: l-down, c-left, r-ne. The names are case insensitive. Template parameters [Edit template data] Parameter Description Type Status First key 1 First key Line required Second key 2 Optional key press in ...

  8. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    As with other forms of advertising, targeting is key, and factors that often play into PPC campaigns include the target's interest (often defined by a search term they have entered into a search engine or the content of a page that they are browsing), intent (e.g., to purchase or not), location (for geo targeting), a device used (e.g. whether ...

  9. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    In marketing, "attribution" is the measurement of effectiveness of particular ads in a consumer's ultimate decision to purchase. Multiple ad impressions may lead to a consumer "click" or other action. A single action may lead to revenue being paid to multiple ad space sellers. [82]

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