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A signature design feature of the company's products is the "patented sliding mechanism that replaces the traditional clasp, making each bracelet entirely adjustable" making it "one-size-fits-all". [40] Rafaelian patented the Alex and Ani 14-gauge wire bangle in 2004; [16] it is one of about 30 patents the company now holds.
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In 2004 Rafaelian founded Alex and Ani, a jewelry line named after her two eldest daughters. [4] The brand started with five cocktail rings and expanded into a full line of jewelry anchored by its patented expandable wire bangle. [7] Rafaelian has been interviewed by newspapers regarding current events, including the New York Daily News. [9]
[1] [6] Grade school-age children make and swap their rubber-band bracelets in the same way as friendship bracelets, and children have posted thousands of their own instructional videos online. [ 1 ] [ 2 ] [ 6 ] As of October 2013, Rainbow Loom's YouTube channel featured 66 how-to videos and had received nearly 4 million views. [ 2 ]
Ani's long-term decline began in 1239 when Mongols sacked the city and massacred its population. [62] In 1319 a devastating earthquake struck Ani. It resulted in the collapse of the cathedral's conical roof. [9] [26] [44] Ani was completely deserted by the 18th century. [63] The drum reportedly collapsed during an 1832 [44] or 1840 [64] earthquake.
Red string from near the Western Wall in Jerusalem. Wearing a thin scarlet or a crimson string (Hebrew: חוט השני, khutt hashani) as a type of talisman is a Jewish folk custom which is practiced as a way to ward off misfortune which is brought about by the "evil eye" (Hebrew: עין הרע).
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