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Jeep is an American automobile brand, now owned by multi-national corporation Stellantis. [3] [4] Jeep has been part of Chrysler since 1987, when Chrysler acquired the Jeep brand, along with other assets, from their previous owner American Motors Corporation (AMC).
The Jeep-Eagle division was formed from the American Motors Jeep Renault dealer network. The Jeep and Eagle vehicles were marketed primarily by former American Motors dealers. The American Motors badge was last used on the Eagle Sports Wagon through the 1988 model year, then eliminated, and the Eagle car brand was phased out by 1998.
The Chrysler company was founded by Walter Chrysler on June 6, 1925, [12] [13] when the Maxwell Motor Company (est. 1904) was re-organized into the Chrysler Corporation. [14] [15] The company was headquartered in the Detroit enclave of Highland Park, [16] [17] [18] where it remained until completing the move to its present Auburn Hills location in 1996.
The Jeep Gladiator was unveiled to great fanfare by then-owner Fiat Chrysler in 2018, the first pickup model for the hot brand in more than a quarter of a century. And at first it seemed like it ...
Dealers and employees of the struggling Jeep owner who spoke with Business Insider say they and many of their peers feel optimistic about how the company has handled these first two weeks.
Exor, an Italian investment group controlled by the Agnelli family, owned 29% of FCA and controlled 44% through a loyalty voting mechanism, [6] the largest block of shares. FCA's mass-market brands operated through two main subsidiaries: FCA Italy (previously Fiat) with headquarters in Turin, and FCA US (previously Chrysler) in Auburn Hills ...
"You can customize your Jeep with sexy gadgets to fit your lifestyle and personality," says Monaco, a St. Augustine, Florida, resident who has owned a 2011 Jeep Liberty, a 2014 Wrangler, and a ...
Jeep became a stand-alone division when the Eagle brand was retired shortly after Chrysler's merger with Daimler-Benz in 1998, and efforts were made to merge the Chrysler and Jeep brands as one sales unit. [19] Dealers with only the Chrysler franchise did not have a sport utility vehicle (SUV) to sell. Incorporating the Jeep line allowed them ...
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