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In 1951, Coca-Cola stopped placing "five cents" on new advertising material, and Forbes magazine reported on the "groggy" price of Coca-Cola. After Coca-Cola president Robert Woodruff's plan to mint a 7.5 cent coin failed, Business Weekly reported Coke prices as high as 6, 7, and 10 cents, around the country. By 1959, the last of the nickel ...
By 1950, it had employed 200 employees [10] and had begun a major expansion of its facilities with a windowless air-conditioned factory in 1953. This was after expanding into the dehumidifier and juice dispenser product categories to a total of 290,000-sqft in 1960 [ 11 ] at 265 North Hamilton Road.
Marvel Cola was reformulated and renamed Jumbo Cola. The Double-Cola product was developed in 1933 and soon became the company's flagship product. The product was named Double-Cola because its 12-ounce (350 ml) bottles were twice the size of other soda bottles being sold at the time. [3]
The product was still noted as ecto cooler on many store receipts. [3] In 2006, Shoutin' Orange Tangergreen was renamed Crazy Citrus Cooler. [2] In 2007, Crazy Citrus Cooler was discontinued. [2] In April 2016, Coca-Cola announced that Ecto Cooler will return for a limited time, starting May 30, as part of a promotion with the rebooted ...
The glass and aluminum industries promoted convenience as an important part of modern life and many people started purchasing beverages to drink "on-the-go". The rise of large national soda companies, such as Coca-Cola in the 1920s and 1930s also contributed to the use of non-returnable bottles and cans. [2]
Coca-Cola sponsored Walt Disney's first television show "One Hour in Wonderland" broadcast on Christmas Day 1950. [135] Coca-Cola sponsored the 1965 airing of the television special "A Charlie Brown Christmas". [136] Coca-Cola also sponsored the popular Fox singing-competition series American Idol from 2002 until 2014. [137]
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The 1937 Tifton Coca-Cola Bottling Plant is located at 820 Love Avenue. The building is a two-story, brick, commercial Beaux Arts -style building with tile roof, heavy modillions under the cornice, metal factory sash-windows, leaded-glass transoms over plate glass display windows, and decorative cast-concrete door surround.