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High customer retention means customers of the product or business tend to return to, continue to buy or in some other way not defect to another product or business, or to non-use entirely. Selling organizations generally attempt to reduce customer defections. Customer retention starts with the first contact an organization has with a customer ...
Customer attrition, also known as customer churn, customer turnover, or customer defection, is the loss of clients or customers.. Companies often use customer attrition analysis and customer attrition rates as one of their key business metrics (along with cash flow, EBITDA, etc.) because the cost of retaining an existing customer is far less than the cost of acquiring a new one. [1]
In marketing and microeconomics, customer switching or consumer switching describes "customers/consumers abandoning a product or service in favor of a competitor". [1] Assuming constant price , product or service quality , counteracting this behaviour in order to achieve maximal customer retention is the business of marketing, public relations ...
Point 10 of Deming's 14 points ("Eliminate slogans, exhortations, and targets for the work force asking for zero defects and new levels of productivity.") is clearly aimed at ZD. [22] [23] Joseph M. Juran was also critical of ZD. [24] Another criticism is that Zero Defects is a motivational program aimed at encouraging employees to do better.
The business model canvas is a strategic management template that is used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.
Microsoft Office 4.0 was released containing Word 6.0, Excel 4.0a, PowerPoint 3.0 and Mail in 1993. [140] Word's version number jumped from 2.0 to 6.0 so that it would have the same version number as the MS-DOS and Macintosh versions (Excel and PowerPoint were already numbered the same as the Macintosh versions).
Relationship marketing refers to an arrangement where both the buyer and seller have an interest in a more satisfying exchange. This approach aims to transcend the post-purchase-exchange process with a customer in order to make richer contact by providing a more personalised purchase, and using the experience to create stronger ties.
Word and PowerPoint also have bookmark-like features which sync the position of the document between different computers. The Office Web Apps suite was also updated for Office 2013, introducing additional editing features and interface changes.
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