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A point-of-sale display (POS display) is a specialised form of sales promotion that is found near, on, or next to a checkout counter (the "point of sale"). They are intended to draw the customers' attention to products, which may be new products, or on special offer, and are also used to promote special events, e.g. seasonal or holiday-time sales.
From a functional perspective, a display should focus on the consumer's wish to purchase goods and should grab the attention, interest, desire, memory, and a series of mental activities. In addition to color, text, graphics, and other elements of interior design , the display stand embodies the use of POP advertising functions.
A standee is an American term for a large self-standing display promoting a movie, product or event, or point-of-sale advertising, often in the form of a life-size cut-out figure. They are typically made of foam-board, and may range from large self-standing posters to elaborate three-dimensional display devices with moving parts and lights.
In the 1930s and 1940s, bumper signs were printed on metal or cardboard and wired to the chrome bumpers. [4] Lester Dill, promoter of Meramec Caverns in Missouri, was an ardent adopter of the bumper sign to attract motorists to his site. [5] Using a windowshield decal was another option.
A decal being attached to a piece of machinery. A decal (/ ˈ d iː k æ l /, US also / d ɪ ˈ k æ l /, CAN / ˈ d ɛ k əl /) [1] or transfer is a plastic, cloth, paper, or ceramic substrate that has printed on it a pattern or image that can be moved to another surface upon contact, usually with the aid of heat or water.
This photo depicts an installed wall decal of red lips and the word "love". A wall decal, also known as a wall sticker, wall tattoo, or wall vinyl, is a vinyl sticker that is affixed to a wall or other smooth surface for decoration and informational purposes. Wall decals are cut with vinyl cutting machines. Most decals use only one color, but ...
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