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  2. Sports marketing - Wikipedia

    en.wikipedia.org/wiki/Sports_marketing

    One of the oldest examples of the marketing of products through sports is Slazenger's supplying of the official ball of Wimbledon (1902- 2015 [32]).Another international example of marketing products through sport is Adidas’ sponsorship of FIFA, which includes the company supplying the balls used in the World Cup and having its logo on the ...

  3. Trade (sports) - Wikipedia

    en.wikipedia.org/wiki/Trade_(sports)

    In the National Football League, National Basketball Association and Major League Soccer, post-deadline trades are not allowed. This term is used mainly in North America. In the approach to the deadline, there is heightened activity and interest in trades. The purpose of a trade deadline is to keep competitive balance towards the end of the season.

  4. Account-based marketing - Wikipedia

    en.wikipedia.org/wiki/Account-based_marketing

    Account-based marketing (ABM), also known as key account marketing, is a strategic approach to business marketing based on account awareness in which an organization considers and communicates with individual prospect or customer accounts as markets of one. Account-based marketing is typically employed in enterprise-level sales organizations.

  5. Fantasy Basketball Trade Analyzer: Is it time to sell low on ...

    www.aol.com/sports/fantasy-basketball-trade...

    Henry Weinburg dishes out tips on whom to target and send off in fantasy basketball trade talks. ... 14.0 shots per game while shooting under 41.0% from the field, with Cade Cunningham and Jalen ...

  6. Fantasy Basketball Trade Analyzer: Buy-low and sell-high ...

    www.aol.com/sports/fantasy-basketball-trade...

    That level of production is an attractive sell candidate. He is averaging 22.0 points, 6.8 rebounds, 2.3 assists, 1.5 steals and 2.3 blocks across his last six games.

  7. Fantasy Basketball Trade Analyzer: Early-season targets to ...

    www.aol.com/sports/fantasy-basketball-trade...

    The motivation to sell high stems from an unsustainable block rate and his tendency to lull in production at times. Lopez has never averaged more than 5.0 rebounds per game in a season with Milwaukee.

  8. Sports analytics - Wikipedia

    en.wikipedia.org/wiki/Sports_analytics

    On-field analytics deals with improving the on-field performance of teams and players, including questions such as "which player on the Red Sox contributed most to the team's offense?" or "who is the best wing player in the NBA?", etc. Off-field analytics deals with the business side of sports. Off-field analytics focuses on helping a sport ...

  9. Field marketing - Wikipedia

    en.wikipedia.org/wiki/Field_marketing

    Field marketing includes highly targeted direct selling promotions, merchandising, auditing, sampling and demonstration, experiential marketing, organizing roadshows, events, and mystery shopping. These disciplines, individually or combined, develop brands and in their implementation show a clear return on investment (ROI) to the brand owner.