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In India, women's clothing varies widely and is closely associated with the local culture, religion and climate. Traditional Indian clothing for women across the country in Indian includes saris worn with choli tops; a skirt called a lehenga or chaniya worn with choli and a dupatta scarf to create an ensemble called a ghagra choli ; while many ...
A sari (sometimes also saree [1] or sadi) [note 1] is a women's garment from the Indian subcontinent. [2] It consists of an un-stitched stretch of woven fabric arranged over the body as a robe, with one end attached to the waist, while the other end rests over one shoulder as a stole, [3] sometimes baring a part of the midriff.
The brand is targeted at teenage and younger women. [4] MADAME is a western-wear women’s fashion brand that offers the young fashion-conscious woman. Owned by Jain Amar, the brand provides fast fashion for young women across three continents through EBOs, Store-in-Store Outlets, an official ecommerce website and other online marketplaces.
A langa voni (also called "pavadai daavani" in Tamil or "laṅga davaṇi" in Kannada) is a traditional dress worn in South India by girls between puberty and marriage. [1] [2] It is also known as the two-piece sari or half sari. [3] Girls younger than this may wear it on special occasions.
Post-independence focus on revival of traditional textile and design led to the rise of "ethnic chic". The history of clothing in India dates back to ancient times, yet fashion is a new industry, as it was the traditional Indian clothing with regional variations, be it the sari, ghagra choli or dhoti, that remained popular until the early decades of post-independence India. [1]
Aditya Birla Fashion and Retail Limited (ABFRL) is an Indian fashion retail company headquartered in Mumbai.It emerged after the consolidation of the branded apparel businesses of Aditya Birla Nuvo Limited (ABNL), comprising ABNL's Madura Fashion division and ABNL's subsidiaries Pantaloons Fashion and Retail (PFRL) and Madura Fashion & Lifestyle (MFL), in May 2015.
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