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During the 1960s trend for action-adventure spy thrillers, it was a common practice for fictional spy organizations or their nemeses to employ names that were contrived acronyms. Sometimes these acronyms' expanded meanings made sense, but most of the time they were words incongruously crammed together for the mere purpose of obtaining a catchy ...
A trade name, trading name, or business name is a pseudonym used by companies that do not operate under their registered company name. The term for this type of alternative name is a fictitious business name. [1] Registering the fictitious name with a relevant government body is often required. In a number of countries, the phrase " trading as ...
v. t. e. A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. [2][3][4][5] Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand ...
Cairo — Microsoft Windows NT 4.0. Calais — Sun Next generation JavaStation. Calexico — Intel PRO/Wireless 2100B. Calistoga — Intel chipsets for Napa platforms. Calvin — Sun SPARCStation 2. Camaro — AMD Mobile Duron. Cambridge — Fedora Linux 10. Camelot — Sun product family name for Arthur, Excalibur, Morgan.
Catchphrase. A catchphrase (alternatively spelled catch phrase) is a phrase or expression recognized by its repeated utterance. Such phrases often originate in popular culture and in the arts, and typically spread through word of mouth and a variety of mass media (such as films, internet, literature and publishing, television, and radio).
A slogan is a memorable motto or phrase used in a clan, political, commercial, religious, or other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the public or a more defined target group. The Oxford Dictionary of English defines a slogan as "a short and striking or memorable phrase used in ...
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