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Yahoo (/ ˈ j ɑː h uː / ⓘ, styled yahoo! in its logo) [4] is an American web services portal. The web portal provides search engine Yahoo Search and related services including My Yahoo, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo Sports and its advertising platform, Yahoo Native. It is operated by the namesake company Yahoo!
In March 2004, Yahoo launched a paid inclusion program whereby commercial websites were guaranteed listings on the Yahoo search engine. [140] Yahoo discontinued the program at the end of 2009. [141] Yahoo was criticized for providing ads via the Yahoo ad network to companies who display them through spyware and adware. [142] [143] Yahoo, as ...
In 1995, they introduced a search engine function, called Yahoo! Search, that allowed users to search Yahoo! Directory. [5] [6] it was the first popular search engine on the Web, [7] despite not being a true Web crawler search engine. They later licensed Web search engines from other companies. Seeking to provide its own Web search engine ...
The company is headquartered in Manhattan, New York. [15] As of December 2019, the company employed about 10,350 people. [2] [16]A year after the completion of the AOL acquisition, Verizon announced a $4.8 billion deal for Yahoo!'s core Internet business, to invest in the Internet company's search, news, finance, sports, video, emails and Tumblr products. [17]
Yahoo's first acquisition was the purchase of Net Controls, a web search engine company, in September 1997 for US$1.4 million. As of April 2008, the company's largest acquisition is the purchase of Broadcast.com, an Internet radio company, for $5.7 billion, making Broadcast.com co-founder Mark Cuban a billionaire. Most of the companies acquired ...
By 2000, Yahoo! was providing search services based on Inktomi's search engine. Yahoo! acquired Inktomi in 2002, and Overture (which owned AlltheWeb and AltaVista) in 2003. Yahoo! switched to Google's search engine until 2004, when it launched its own search engine based on the combined technologies of its acquisitions.
Yahoo! Podcasts – A beta service that allowed users to search for and view podcasts; discontinued in November 2007. Yahoo! Profile / Yahoo Pulse – A directory of Yahoo users with their personal information. Yahoo! Publisher Network – An advertising network that only accepted US based publishers; shut down on April 30, 2010. [60]
March 1, 2004: Yahoo announces that it will practice paid inclusion for its search service; however, it also announced that it would continue to rely mainly on a free web crawl for most of its search engine content. [30] March 25, 2004: Yahoo acquires the European shopping search engine Kelkoo. [31] July 9, 2004: Yahoo acquires email provider ...