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The Bobo doll experiment (or experiments) is the collective name for a series of experiments performed by psychologist Albert Bandura to test his social learning theory. Between 1961 and 1963, he studied children's behaviour after watching an adult model act aggressively towards a Bobo doll . [ 1 ]
This Bobo doll experiment demonstrated the concept of observational learning where children would watch an adult beat a doll and as a result do the same. A 2002 survey ranked Bandura as the fourth most frequently cited psychologist of all time, behind B. F. Skinner , Sigmund Freud , and Jean Piaget . [ 3 ]
The Bobo doll experiment was a study carried out by Albert Bandura who was a professor at Stanford University. It focused on the study of aggression using three groups of preschoolers as the subjects. Bandura took inflatable plastic toys called Bobo dolls and weighted them down to always stand upright.
To illustrate that people learn from watching others, Albert Bandura and his colleagues constructed a series of experiments using a Bobo doll. In the first experiment, children were exposed to either an aggressive or non-aggressive model of either the same sex or opposite sex as the child. There was also a control group.
Albert Bandura most memorably introduced the concept of behavioral modeling in his famous 1961 Bobo doll experiment.In this study, 72 children from ages three to five were divided into groups to watch an adult confederate (the model) interact with an assortment of toys in the experiment room, including an inflated Bobo doll.
Albert Bandura, who is known for the classic Bobo doll experiment, identified this basic form of learning in 1961. The importance of observational learning lies in helping individuals, especially children, acquire new responses by observing others' behavior. Albert Bandura states that people's behavior could be determined by their environment.
In 1954, Julian Rotter developed his social learning theory which linked human behavior changes with environmental interactions. Predictable variables were behavior potential, expectancy, reinforcement value and psychological situation. Bandura conducted his bobo doll experiment in 1961 and developed his social learning theory in 1977.
Dorothea Mary Ross (December 24, 1923 – May 7, 2019) was a Canadian-American psychologist and pioneer in the field of pediatric psychology. Ross is best known for her work on social learning at Stanford University in the early 1960s where, together with Albert Bandura and her sister, Sheila Ross, she demonstrated that children learn aggressive behavior through modeling and imitation. [1]