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  2. Moisturizer - Wikipedia

    en.wikipedia.org/wiki/Moisturizer

    A layer of petrolatum applied to normal skin can reduce that loss by 50–75% for several hours. [4] Oils naturally produced by the human body moisturize through this same mechanism. [2] Humectants are hydrophilic and absorb water. They absorb water from humid air (when >70% humidity) to moisturize the skin.

  3. The Body Shop - Wikipedia

    en.wikipedia.org/wiki/The_Body_Shop

    In 2017, L'Oréal sold the Body Shop to Brazilian cosmetics company Natura for £880 million (€1 billion). [6] At the time, the company was one of the world's largest cosmetics chains, with 3,200 stores and 17,000 employees in 66 countries. [3] [28] The Body Shop received its B-Corp certification in 2019. [29]

  4. Sunless tanning - Wikipedia

    en.wikipedia.org/wiki/Sunless_tanning

    1960s advertisement for tanning lotion. Sunless tanning, also known as UV filled tanning, self tanning, spray tanning (when applied topically), or fake tanning, refers to the effect of a suntan without exposure to the Sun. Sunless tanning involves the use of oral agents (carotenids), or creams, lotions or sprays applied to the skin. [1]

  5. K-beauty - Wikipedia

    en.wikipedia.org/wiki/K-Beauty

    The ultra-elaborated K-Beauty skincare regimen consisted of an average of 10 steps. It normally starts with a dual cleaning ritual, series of sheet masks, essences lotions, serums, and rich moisturizers, and then ends with an SPF sunscreen, except at night when the sunscreen is swapped for a thick sleep cream. [1]

  6. Masculine beauty ideal - Wikipedia

    en.wikipedia.org/wiki/Masculine_beauty_ideal

    Masculine beauty ideals are mainly rooted in heteronormative beliefs about hypermasculinity, but they heavily influence men of all sexual orientations and gender identities. [3] The masculine beauty ideal traits include but are not limited to: male body shape , height , skin tones , body weight , muscle mass , and genital size . [ 4 ]

  7. Cosmetics - Wikipedia

    en.wikipedia.org/wiki/Cosmetics

    The negative stigma of men wearing makeup in countries such as the United States has weakened over the years, with the number of men using makeup increasing in the 21st century. [16] Cosmetics brands have increasingly targeted men in the sale of cosmetics, with some products targeted specifically at men. [17] [18]

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