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Convergence culture is a theory which recognizes changing relationships and experiences with new media. [1] Henry Jenkins is accepted by media academics to be the father of the term with his book Convergence Culture: Where Old and New Media Collide . [ 2 ]
Henry Guy Jenkins III (born June 4, 1958) is an American media scholar and Provost Professor of Communication, Journalism, and Cinematic Arts, a joint professorship at the University of Southern California (USC) Annenberg School for Communication and Journalism and the USC School of Cinematic Arts. [1]
Moreover, Jenkins models admirable behavior for the popular-culture researcher, carefully balancing respect for fans' privacy and a desire to let their voices be heard. This book would be an invaluable resource for anyone working in media studies or audience theory."
The notion of implicit participation expands theories of participatory culture as formulated by Henry Jenkins and Axel Bruns who both focus most prominently on explicit participation (p. 44). Considering implicit participation allows therefore for a more accurate analysis of the role technology in co-shaping user interactions and user generated ...
Audience theory offers explanations of how people encounter media, how they use it, and how it affects them. Although the concept of an audience predates modern media, [1] most audience theory is concerned with people’s relationship to various forms of media. There is no single theory of audience, but a range of explanatory frameworks.
The study of transmedia storytelling—a concept introduced by Henry Jenkins, author of the seminal book Convergence Culture—is an emerging subject. Because of the nature of new media and different platforms, varying authors have different understandings of it.
The sadness and anger caused by the Los Angeles wildfires have led its inhabitants to search for answers, as well as for the culprits to blame for the devastation. Actor Henry Winkler, known for ...
Spreadability is directly linked to "participatory culture" (a concept coined by Jenkins). Participatory culture is the backbone to spreadability as it depicts an image of people who are "shaping, sharing, reframing, and remixing media content". [4] This culture is based on grass-root audience practices online. In other words, any user of a ...