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The Abdominizer (often spelled Abdomenizer) was an abdominal exerciser invented in 1984 by Canadian chiropractor Dennis Colonello [1] [2] and marketed through infomercials [3] by the Fitness Quest corporation of Canton, Ohio, selling around six million. It was designed to protect the lower back during sit-ups.
Guthy-Renker was founded in November 1988 by Bill Guthy and Greg Renker. They met at the Indian Wells Racquet Club and Resort in Indian Wells, California. [2] [3] [4] They considered starting an infomercial company after an order was placed at Guthy's cassette duplication company, Cassette Productions Unlimited, for 50,000 copies of a real estate lecture to be sold through infomercials.
Enter: abs machines. “If you're new to exercise, it can be tough to know when you're actually engaging your core, which can sometimes lead to lower back pain,” says Angela Gargano, CPT, a NASM ...
The company then used model Scott Madsen in an infomercial to promote their product. [1] By 1984, the company's sales had grown to $18 million annually. [2] Over time, several additions to the machine were made, such as butterfly attachments and leg extensions. The newest product addition is the Soloflex Whole Body Vibration (WBV) Platform.
The Ab-Slide has proven to be an effective tool in strengthening the abdominal muscles from a concentric muscle action perspective. However, this research does not support replacing the traditional crunch exercise with the Ab-Slide gadget due to the lack of proven effectiveness in the eccentric loading of the abdominal muscles and the greater ...
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