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M&M's were offered "ogre-sized" (65% larger) in swamp/ogre colors. They were sold at many stores displayed in huge cardboard-cutout ogre displays. In the summer of 2005, Mars added "Mega M&M's" to the lineup. [46] These candies, at 55% larger than the traditional M&M's, were a little smaller than the ogre-sized version.
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Mars, Incorporated (doing business as Mars Inc.) is an American multinational manufacturer of confectionery, pet food, and other food products and a provider of animal care services founded on June 23, 1911, headquartered in McLean, Virginia, [7] and is entirely owned by the Mars family. [8]
M&M's maker Mars is buying Kellanova, the maker of Cheez-Its and Pop-Tarts, for nearly $30 billion in an effort to broaden its snacking portfolio and expand globally. Kellanova was created last ...
On April 28, 2008, Mars, Incorporated announced that it would acquire Wrigley for approximately $23 billion. [10] Financing for the transaction was provided by Berkshire Hathaway, Goldman Sachs, and JPMorgan; Berkshire Hathaway held a minority equity investment in Wrigley until October 2016, when Mars took full control over the company.
The new M&M'S Easter Sundae candies "capture the essence of a real sundae" with white chocolate M&Ms, featuring the flavors of vanilla ice cream and cherry, covered in a dark chocolate fudge coating.
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Franklin Clarence Mars (/ ˈ m ɑːr z /; September 24, 1883 – April 8, 1935) was an American business magnate who founded the food company Mars Inc., which mostly makes chocolate candy. Mars' son Forrest Mars developed M&M's and the Mars bar and founded the Ethel M Chocolate Factory .