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Wrangler Jeans were first made by the Blue Bell Overall Company, which had acquired the brand when it took over Casey Jones in the mid-1940s. Blue Bell employed Bernard Lichtenstein ("Rodeo Ben" [ 1 ] ), a Jewish [ 2 ] tailor from Łódź who worked closely with cowboys , to help design jeans suitable for rodeo use. [ 3 ]
In 1962, Levi Strauss introduced their own pre-shrunk jeans (Lee and Wrangler jeans had already long been pre-shrunk); these did not shrink further after purchase, allowing the consumer to purchase a correctly fitting size. Pre-shrink is most common in jeans nowadays. [31] These jeans were known as the 505 regular fit jeans.
The original Levi's jeans were soon followed by other makers including Wrangler jeans [20] and Lee Cooper. These were frequently accessorised with kippy belts featuring metal conchos and large belt buckles. Leather chaps were often worn to protect the cowboy's legs from cactus spines and prevent the fabric from wearing out. [21]
Acquiring Blue Bell Inc. for US$762 million in 1986, VF added Wrangler, JanSport, Rustler, Jantzen, and Red Kap to its portfolio, effectively doubling its size and making it the largest publicly-held clothing company. VF would also become one of the two largest jeans makers in the world, making up 25% of the market. [6]
Durable, flattering, and selling for only $40, Wrangler Cowboy Cut jeans are the best jeans you can buy for the money.
Image credits: Nates94 #25 Speed Queen Tr7 Dr7. Buy Once, Cry Once. Beyond happy with our new purchase. We were tired of our washer and dryer having problems despite only being a few years old.
Kontoor Brands is an American clothing company. [4] [5] It was a spin off from the VF Corporation in May 2019, [6] [7] [8] and markets denim clothing under the Lee, Wrangler and Rock & Republic brand names.
It can be hard to find jeans that fit perfectly. From waistband gaps to too-short hems to brands that have their sizing stop at a size 12, finding denim that fits you like a glove is difficult.
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