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The result was the Timex Triathlon. Timex was a sponsor of the Hawaii Ironman Triathlon, and they hoped that this new digital product would improve sales. Timex’s product manager for digital launches, Mario Sabatini, flew to Kona in October, 1984 to get a feel for the market. He took 1500 Timex Triathlon watches with him to sell to athletes.
Timex Ironman Triathlon Datalink model 78401 worn by astronaut Daniel T. Barry on the STS-72 Space Shuttle Endeavour and cosmonaut Sergei K. Krikalev, Expedition 1, on the ISS, Maksim Surayev during Expedition 22, and others. Cosmonaut Maksim Surayev wearing the Timex Ironman Triathlon Datalink model 78041 during Expedition 22 21 January 2010
Top athletes assisted in the design of sports watches for specific sports, which led to the introduction of the Ironman Triathlon in 1986 which was named for the Hawaiian triathlon that the company had sponsored since 1984, and it became the most successful Timex watch in the post-mechanical watch era. Within its first year, Timex Ironman ...
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The WTC licenses the Ironman and Ironman Triathlon logo and other related marks to various corporations for use in their product lines. An example is the licensing to Timex Group USA of the Ironman Triathlon logo for use in the Timex Ironman watch line that includes the Timex Ironman Datalink series of GPS type watches.
Watches are getting brighter and including super complex functions like running with power. Skip to main content. Sign in. Mail. 24/7 Help. For premium support please call: 800-290-4726 ...
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