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  2. SQL - Wikipedia

    en.wikipedia.org/wiki/SQL

    SQL was initially developed at IBM by Donald D. Chamberlin and Raymond F. Boyce after learning about the relational model from Edgar F. Codd [12] in the early 1970s. [13] This version, initially called SEQUEL (Structured English Query Language), was designed to manipulate and retrieve data stored in IBM's original quasirelational database management system, System R, which a group at IBM San ...

  3. Data control language - Wikipedia

    en.wikipedia.org/wiki/Data_Control_Language

    Data Control Language is one of the logical group in SQL Commands. SQL [1] is the standard language for relational database management systems. SQL statements are used to perform tasks such as insert data to a database, delete or update data in a database, or retrieve data from a database.

  4. List of business and finance abbreviations - Wikipedia

    en.wikipedia.org/wiki/List_of_business_and...

    Among other things, the value of Ke and the Cost of Debt (COD) [6] enables management to arbitrate different forms of short and long term financing for various types of expenditures. Ke applies most prominently to companies that regularly generate excess capital (free cash flow, cash on hand) from ongoing operations.

  5. Data query language - Wikipedia

    en.wikipedia.org/wiki/Data_query_language

    Data query language (DQL) is part of the base grouping of SQL sub-languages. These sub-languages are mainly categorized into four categories: a data query language (DQL), a data definition language (DDL), a data control language (DCL), and a data manipulation language (DML).

  6. SQL syntax - Wikipedia

    en.wikipedia.org/wiki/SQL_syntax

    SQL includes operators and functions for calculating values on stored values. SQL allows the use of expressions in the select list to project data, as in the following example, which returns a list of books that cost more than 100.00 with an additional sales_tax column containing a sales tax figure calculated at 6% of the price.

  7. Microsoft SQL Server - Wikipedia

    en.wikipedia.org/wiki/Microsoft_SQL_Server

    Microsoft SQL Server (Structured Query Language) is a proprietary relational database management system developed by Microsoft.As a database server, it is a software product with the primary function of storing and retrieving data as requested by other software applications—which may run either on the same computer or on another computer across a network (including the Internet).

  8. List of marketing terms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_terms

    Integrated marketing communications; Low-end market; Marketing communications; Marketing experimentation; Marketing exposure; Marketing information system; Marketing mix for product software; Marketing speak; Megamarketing; Name program; Networks in marketing; Next-best-action marketing; Nielsen ratings; Out-of-box experience; Perishability ...

  9. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    CRM systems for eCommerce focus on marketing automation tasks such as cart rescue, re-engaging users with email, and personalization. Customer-centric relationship management (CCRM) is a nascent sub-discipline that focuses on customer preferences instead of customer leverage.

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