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  2. Postmodern marketing - Wikipedia

    en.wikipedia.org/wiki/Postmodern_Marketing

    This marketing strategy is effective in postmodern marketing because it maximizes the abilities of each department. Integrated marketing campaigns are most effective in postmodern marketing because of the widespread use of social media. Digital advertising through social media and email is the most effective tool to reach postmodern consumers. [5]

  3. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  4. History of marketing - Wikipedia

    en.wikipedia.org/wiki/History_of_marketing

    Hollander and others have suggested that the different dates for the emergence of marketing can be explained by problems surrounding the way that marketing has been defined – whether reference to 'modern marketing' as a planned, programmed repertoire of professional practice including activities such as segmentation, product differentiation ...

  5. Eloqua Publishes First Ever Modern Marketing Study - AOL

    www.aol.com/news/2013-03-04-eloqua-publishes...

    Eloqua Publishes First Ever Modern Marketing Study Findings Reveal Top Concerns for Marketers and Where Companies Should Make Future Investments VIENNA, Va.--(BUSINESS WIRE)-- Eloqua, the ...

  6. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...

  7. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    [3] [6] The marketing plan also shows the actions that will be taken, and the resources to be applied, in order to achieve planned goals. [3] [6] Marketing planning can also be used to prepare a detailed case for introducing a new product or revamping current marketing strategies for existing products. [3] A complete marketing plan may include: [7]

  8. Outline of marketing - Wikipedia

    en.wikipedia.org/wiki/Outline_of_marketing

    The Marketing strategy is a plan that shows how the firm's marketing activities will help to achieve the overall strategic goals. Marketing management is focused on developing the marketing program or Marketing mix (also known as the 4Ps ) and is concerned with the implementation of specific action plans designed to achieve objective ...

  9. Category:Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Category:Marketing_strategy

    Pages in category "Marketing strategy" The following 57 pages are in this category, out of 57 total. This list may not reflect recent changes. ...