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2. Social media use by businesses - Wikipedia

   en.wikipedia.org/wiki/Social_media_use_by_businesses

   Social media use by businesses includes a range of applications. Although social media accessed via desktop computers offer a variety of opportunities for companies in a wide range of business sectors, mobile social media, which users can access when they are "on the go" via tablet computers or smartphones, benefit companies because of the location- and time-sensitive awareness of their users.

3. Digital Strategies Small Businesses Can Use to Boost Sales on ...

   www.aol.com/digital-strategies-small-businesses...

   The number of small businesses using social media storefronts to sell products has increased 8% over last year, and 84% of small business are using Facebook to promote products and engage with ...

4. Social media marketing - Wikipedia

   en.wikipedia.org/wiki/Social_media_marketing

   Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

5. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   When we use social media channels (Facebook, Twitter, Pinterest, Instagram, Google+, etc.) to market a product or service, the strategy is called Social Media Marketing. It is a procedure wherein strategies are made and executed to draw in traffic for a website or to gain the attention of buyers over the web using different social media platforms.

6. Corporate social media - Wikipedia

   en.wikipedia.org/wiki/Corporate_social_media

   Corporate social media is the use of social media platforms, social media communications and social media marketing techniques by and within corporations, [1] ranging from small businesses and tiny entrepreneurial startups to mid-size businesses and huge multinational firms. Within the definition of social media, there are different ways ...

7. Customer relationship management - Wikipedia

   en.wikipedia.org/wiki/Customer_relationship...

   Social CRM involves the use of social media and technology to engage and learn from consumers. [49] Because the public, especially young people, are increasingly using social networking sites, companies use [29] these sites to draw attention to their products, services and brands, with the aim of building up customer relationships to increase ...