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The company’s automobiles are marketed under the BMW, Mini and Rolls-Royce brands, and motorcycles are marketed under the BMW Motorrad brand. Also in 2023, BMW was the world's ninth-largest producer of motor vehicles, with 2,555,341 vehicles produced [3] and in 2023 the 6th largest by revenue. [4]
CP+B experienced rapid growth in the late 1990s and early 2000s, achieving notoriety on the strength of work for Burger King, BMW MINI, and anti-smoking campaign TheTruth.com. [8] Sally Hogshead worked for the company at this time, and opened Crispin Porter + Bogusky's Venice, California office. [9]
In 2000, BMW sold off most of the Rover brands, retaining only Mini. BMW acquired the rights to the Rolls-Royce brand in 1998. The 1995 BMW Z3 expanded the line-up to include a mass-production two-seat roadster, and the 1999 BMW X5 was the company's entry into the SUV market.
Early customers included Hyster and the Otis Elevator Company. [citation needed] In 1978, the company expanded and moved to Van Nuys, and set up its first sister studio, D2, in Detroit. In 1986, Designworks designed the seats for the BMW 8 Series (E31), which was the company's first involvement with BMW. In the same year, the company moved to ...
The BMW Manufacturing Co., LLC, also known as BMW Spartanburg, is the BMW Group's only assembly facility in the United States, and is located in Greer, South Carolina. [11] The plant is currently BMW's major global production site for the X3, X4, X5, X6, X7, and XM crossover SUVs, [ 12 ] whose biggest market is the U.S., while other BMW models ...
Consumer Reports (CR) named BMW the top overall pick in its 2024 Brand Report Card rankings, with the German automaker becoming the first back-to-back winner since 2017.
This was the first time that cars bore the BMW brand on the roads. In 1928, Popp also concluded a license agreement with the US American company Pratt & Whitney, allowing BMW to manufacture two air-cooled radial engines. This ensured that BMW had access to key know-how in an area of aircraft engine construction with a great future.
Ian Stuart Robertson CMG (born 5 June 1958) [1] is an English businessman and an automotive executive on the board of management of BMW Group responsible for Sales and Brand BMW and Aftersales BMW Group. He has been a member of the board since 2008. [2]
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