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On 1 December 2008 Krüger was appointed to the BMW board of management, responsible for the Human Resources Department. [1] He was the youngest board member of BMW at the time. [8] In 2009, BMW became the first DAX company to link the salary of factory workers and the management salary. Krüger stated: "We're making sure that the pay gap doesn ...
Ian Stuart Robertson CMG (born 5 June 1958) [1] is an English businessman and an automotive executive on the board of management of BMW Group responsible for Sales and Brand BMW and Aftersales BMW Group. He has been a member of the board since 2008. [2]
The companies automobiles are marketed under the BMW, Mini and Rolls-Royce brands, and motorcycles are marketed under the BMW Motorrad brand. Also in 2023, BMW was the world's ninth-largest producer of motor vehicles, with 2,555,341 vehicles produced [3] and in 2023 the 6th largest by revenue. [4]
BMW had been in talks with labor representatives and its top suppliers as it seeks to achieve cost savings of more than 12 billion euros ($13.23 billion) by 2022. BMW management and labor reach ...
In October 1998, Wortmann switched to BMW. [4] There, she worked in various roles. She was involved in the relaunch of the Mini brand, was responsible for product management of the BMW X and BMW Z models and was entrusted with building up the electric vehicle sub-brand BMW i. Until 2016, she was responsible for the management of the BMW brand. [5]
Marketing management is the strategic organizational discipline ... whereas BMW has traditionally positioned its brand to be perceived as ... The Path to Campaign, ...
Zipse is an advocate of experimenting with and pioneering new technologies within the BMW group. Supporting the use of exoskeleton vests for workers at BMW's plant in Spartanburg, he stated: "We take out all opportunities to try something new, which we haven’t done so far. If the idea works in Spartanburg, we go somewhere else."
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