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  2. Program evaluation - Wikipedia

    en.wikipedia.org/wiki/Program_evaluation

    The program theory, also called a logic model, knowledge map, [11] or impact pathway, [12] is an assumption, implicit in the way the program is designed, about how the program's actions are supposed to achieve the outcomes it intends. This 'logic model' is often not stated explicitly by people who run programs, it is simply assumed, and so an ...

  3. Tips for Effective Measurement. Consistency: Track your KPIs consistently to identify trends and measure progress.. Benchmarking: Compare your performance to industry benchmarks or competitors ...

  4. Theory-driven evaluation - Wikipedia

    en.wikipedia.org/wiki/Theory-driven_evaluation

    The theory articulated why it was thought that an integrated care system would be more cost-effective than a fragmented system. An evaluation of a board game created to help teach secondary school business education. [37] This evaluation developed a theory of change and used it to select measures and design regression analyses of process and ...

  5. Marketing effectiveness - Wikipedia

    en.wikipedia.org/wiki/Marketing_effectiveness

    What Sticks was named the #1 Book in Marketing by Ad Age [3] and is required reading at leading universities including the Wharton School of the University of Pennsylvania [4] and Harvard, [5] suggesting that the Marketing Effectiveness continues to be an important business topic. A preferred marketing effectiveness analysis is marketing mix ...

  6. Performance improvement - Wikipedia

    en.wikipedia.org/wiki/Performance_improvement

    Performance is a measure of the results achieved. Performance efficiency is the ratio between effort expended and results achieved. The difference between current performance and the theoretical performance limit is the performance improvement zone. Another way to think of performance improvement is to see it as improvement in four potential areas:

  7. Monitoring and evaluation - Wikipedia

    en.wikipedia.org/wiki/Monitoring_and_evaluation

    An evaluation is a systematic and objective examination concerning the relevance, effectiveness, efficiency, impact and sustainabilities of activities in the light of specified objectives. [2] The idea in evaluating projects is to isolate errors in order to avoid repeating them and to underline and promote the successful mechanisms for current ...

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  9. Performance indicator - Wikipedia

    en.wikipedia.org/wiki/Performance_indicator

    This means the measure has a Specific purpose for the business, it is Measurable to really get a value of the KPI, the defined norms have to be Achievable, the improvement of a KPI has to be Relevant to the success of the organization, and finally it must be Time phased, which means the value or outcomes are shown for a predefined and relevant ...