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In 1950, Revlon introduced a red lipstick and nail enamel called "Where's the Fire?", and later used "Fire and Ice" ads. One of the world's first supermodels, Dorian Leigh, starred in some of Revlon's most memorable advertisements of all time. In 1946, Dorian was covered in purple flowers and wrapped in a pale purple sheet for "Ultra Violet."
Revlon's Fire & Ice ad empowered women to wear makeup for themselves for the first time, taking men out of the equation. It asked questions like, "Do you blush when you find yourself flirting," or "Would you streak your hair with platinum without consulting your husband," and if you answered yes to eight out of the 15 questions, then you were ...
Charles Haskell Revson (October 11, 1906 – August 24, 1975) was an American businessman and philanthropist. He was best known as a pioneering figure in the American cosmetics industry as the person who created the first pigment-based nail polish and founded and managed Revlon through five decades.
Glossier's new opaque lipstick, G Suit, comes in 9 different colors, including Pilot, a a bright, cool pink that’s also a Glossier exclusive.
[3] Almay was the first brand to introduce skincare safety by producing fragrance-free products, by showing all the ingredients used on its product labels, and by testing for allergy, as well as irritation. [citation needed] It was also the first to create a cosmetic line for consumers with specific skin types and those who wear contact lenses.
Natural Wonder Cosmetics the United States cosmetics brand, was operated by Revlon Consumer Products Corporation from 1963 to 2000, when Revlon sold the division to CVC Capital Partners. One of the first products to use the brand was a medicated foundation. Natural Wonder provided Revlon with an economy cosmetics brand throughout the 1980s and ...
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