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Beats Electronics, LLC (also known as Beats by Dr. Dre, Beats by Dre or simply Beats) is an American consumer audio products manufacturer headquartered in Culver City, California. [1] [2] The company was founded in 2006 by music producer Dr. Dre and record company executive Jimmy Iovine. Since 2014, it has been an Apple subsidiary.
In late 2009, Hewlett-Packard participated in a deal to bundle Beats By Dr. Dre with some HP laptops and headsets. [144] HP and Dr. Dre announced the deal on October 9, 2009, at a press event. An exclusive laptop, known as the HP ENVY 15 Beats limited edition, was released for sale October 22.
On August 25, 2013, "I Do It" was featured in a Beats by Dr. Dre commercial, for their "Destroy Bad Sound" campaign. The commercial features 2 Chainz, destroying a generic pair of earbud headphones with a sledgehammer. [1] [2] On September 5, 2013, the full audio for "I Do It" was premiered.
Beats by Dr. Dre; Usage on vi.wikipedia.org Beats Electronics; Metadata. This file contains additional information, probably added from the digital camera or scanner ...
Dr. Dre began his rap career in the World Class Wreckin' Cru in the mid-1980s and performed with the group N.W.A from 1987 to 1991. In 1992, Dr. Dre launched his solo career with the collaborative single with Snoop Dogg " Deep Cover " and the album The Chronic under Death Row Records . [ 1 ]
In 2006, Iovine and close friend, hip hop musician Dr. Dre, co-founded Beats Electronics. Two years later, the brand launched its first official set of headphones. [ 6 ] In late 2013, they began development for Beats Music , and released it in 2014, which went on to become the framework for Apple Music . [ 7 ]
Over the past year, a number of high-profile companies have done about-faces on diversity, including Meta (), Walmart (), McDonald's (), Lowe’s (), Ford (), Tractor Supply (), and John Deere ...
The Wall Street Journal reported that Apple had valued Beats Music at "slightly less than $500 million." [12] Following the purchase, Dr. Dre and Iovine were hired as executive employees, [13] [14] and worked at Apple for years afterward; [15] Beats Music CEO Ian Rogers would oversee both Beats Music and Apple's ad-supported iTunes Radio ...
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