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Tiger Beer is a Singaporean brand of beer first launched in 1932. It is currently produced by Heineken Asia Pacific , formerly known as Asia Pacific Breweries. The company is a joint venture between Heineken N.V. and Singaporean multinational food and beverage company Fraser and Neave .
An annual beer festival, Beerfest Asia, is held in Singapore in June each year. It was first held in 2008 and attracts over 30,000 beer lovers. [16] The festival features over 500 beers and ciders from over 35 exhibitors around the world. [17] The Asia Beer Awards, were established in 2008 and ran in conjunction with Beerfest Asia until 2013.
In Malaysia, Tiger Beer is marketed by Heineken Malaysia Berhad, exported from Singapore. In the United Kingdom, Tiger Beer can be found in more than 8,000 premium bars/clubs and distribution outlets in its major cities. It is now brewed in Edinburgh. Tiger Beer gained considerable popularity in Detroit in October 2006 due to the Detroit Tigers ...
Launched in 1932, Tiger Beer became Singapore's first locally brewed beer. [citation needed] It is a 5% abv bottled pale lager. As APB's exclusive flagship brand, it is available in more than 60 countries worldwide. Reeb is a brand of beer produced by Asia Pacific Breweries. Reeb is "beer" spelled backwards. Its Chinese brand name is 力波啤酒.
The Singapore Sling is a gin-based sling cocktail from Singapore, and was created around 1915 by Ngiam Tong Boon (Chinese: 严崇文; pinyin: Yán Chóng-Wén), also of Hainanese descent, at the Long Bar in Raffles Hotel, Singapore, and is considered the national cocktail. Tiger Beer is considered the national beer of Singapore.
This page was last edited on 10 October 2019, at 20:57 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.
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The company claims to have a 99% market share of the national beer market in Laos, though this may have been eroded by the arrival of Singapore's Tiger beer on the market. [ 5 ] Beerlao was an official sponsor of the 2009 Southeast Asian Games held 9–18 December 2009 in Vientiane as well as most sports events in the country.