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In the US, the sale of Chanel No. 5 was promoted at perfume counters in high-end department stores. The Galeries Lafayette was the first retailer of the fragrance in Paris. In France itself, Chanel No. 5 was not advertised until the 1940s. [2]: 111–113 The first solo advertisement for Chanel No. 5 ran in The New York Times on 10 June 1934.
Coco Chanel had worked with Ernest Beaux on her original perfume, Chanel No. 5, which debuted in 1921.In 1926, they released Bois des Îles. [1] According to the Chanel website, the fragrance of Bois des Iles was "the first woody fragrance for women".
2-Methylundecanal is used widely as a fragrance element in soaps and detergents as well as in the perfume industry to give conifer notes, fir in particular, but is also used in fantasy compositions. [6] This aldehyde was one of the first synthetics to be used in a prestigious perfume, namely Chanel No. 5. [8]
The history of Chanel No. 5 is a unique journey to find the perfect perfume for women. Watch how it all happened.
The actor and producer stars in a new Chanel fragrance campaign, "See You at 5." In a Bazaar exclusive, Robbie talks about her role as the face of Chanel No. 5.
Chanel chose the "No. 5" as a Christmas present for her best clients. When Ernest Beaux asked her how she wanted to name that scent, she replied: "I always launch my collection on the 5th day of the 5th months, so the number 5 seems to bring me luck – therefore, I will name it 'Nº 5'".
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