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Outdoor advertising or out-of-home (OOH) advertising includes public billboards, wallscapes, and posters seen while "on the go". OOH advertising formats fall into four main categories: billboards, street furniture , transit , and alternative.
The most commonly used material is a heavy weight vinyl known as PVC (polyvinyl chloride). The weights of the different banner substrates range from as light as 9 ounces per square yard (310 g/m 2) to as heavy as 22 oz/sq yd (750 g/m 2), and may be double- or single-sided.
The transit business and the billboard business merged in 2001 under the name Viacom Outdoor. Logo used from 2006–2014 The billboard division was originally two separate companies: National Advertising Company (also known as 3M National or National 3M), the outdoor advertising subsidiary of 3M ; and Gannett Outdoor, owned by the Gannett Company .
YouTube outlined a string of new features coming to the internet’s biggest video platform, including enhancements to YouTube TV and the rollout next month in the U.S. of YouTube Shorts — its ...
After launching in 2017, YouTube TV gained popularity for its low-cost entertainment service that attracted many people to cut the cord on their cable. Users can watch anything they wanted for $35 ...
In March 2019, YouTube TV launched in Glendive, Montana, thus making the service available in all 210 American television markets. [13] On April 10, 2019, YouTube TV added nine networks owned by Discovery, Inc. (including Discovery Channel, HGTV, Food Network, TLC, Animal Planet and OWN), bringing the service's lineup up to 70 channels. [14]
The AOL.com video experience serves up the best video content from AOL and around the web, curating informative and entertaining snackable videos.
Clear Channel Outdoor Americas (CCOA) was one of the first outdoor advertising companies in the United States and is one of the largest. [5] It has origins in three major predecessor companies: Foster & Kleiser (F&K) (1901–1986), Patrick Media Outdoor (1986–1995), and Eller Media Company (1995–2001).
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