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The invention of the printing press in 1440 was the start of traditional media. The creation of the Internet forever changed the world of media. [8] 1440 – invention of the movable type printing press by Johannes Gutenberg. This made mass production of print media possible; this reduced the need for mouth to mouth story telling.
In cultural studies, media culture refers to the current Western capitalist society that emerged and developed during the 20th century under the influence of mass media. [1] [2] [3] The term highlights the extensive impact and intellectual influence of the media, primarily television, but also the press, radio, and cinema, on public opinion, tastes, and values.
Official culture; Political culture. Civic political culture; Popular culture – totality of ideas, perspectives, attitudes, memes, images and other phenomena that permeate the everyday lives of a given society, especially those heavily influenced by mass media. Print culture
Similarly, the discipline widens the concept of culture. Culture, for a cultural-studies researcher, not only includes traditional high culture (the culture of ruling social groups) [50] and popular culture, but also everyday meanings and practices. The last two, in fact, have become the main focus of cultural studies.
[11] [12] [13] Its culture can vary by factors such as region, race and ethnicity, age, religion, socio-economic status, or population density, among others. Different aspects of American culture can be thought of as low culture or high culture, or belonging to any of a variety of subcultures.
Modern communication media include long-distance exchanges between larger numbers of people (many-to-many communication via email, Internet forums, and telecommunications ports). Traditional broadcast media and mass media favor one-to-many communication (television, cinema, radio, newspaper, magazines, and social media). [25] [26]
As he delivered his State of the Union address on Tuesday night, the president largely avoided many of the culture war issues that play out nightly on cable news: vaccination, immigration ...
The combination of various objects of analysis, such as "media structures", "content production" and "media contents" is explained in the complex nature of the "culture" aspect in journalism culture. As communication researcher Hanitzsch puts it: "One can generally speak of culture as a set of ideas (values, attitudes, and beliefs), practices ...