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The commercial was the first in a series of ads for the sandwich utilizing a line of viral marketing promotions by Crispin Porter + Bogusky for Burger King. In the ad, a man is sitting in his living room directing a person in a chicken suit to behave in any way he wants.
Since it was founded in 1954, international fast food chain Burger King has employed many advertising programs. During the 1970s, its advertisements included a memorable jingle, the inspiration for its current mascot the Burger King and several well-known and parodied slogans, such as Have it your way and It takes two hands to handle a Whopper.
The fast food chain announced a new promotion on April 13, which promises free Whoppers for students stuck at home. Burger King puzzles customers with unexpected promotion: ‘Impress us’ Skip ...
From Wikipedia, the free encyclopedia. Redirect page. Redirect to: List of Burger King marketing campaigns
Burger King has lured in customers with promotions like the two for $5 sandwich deal, Businessweek writes.The brand also sold 10 chicken nuggets for $1.49. To help offset the discounts, Burger ...
Other chains, such as Carl's Jr. and Burger King (see Burger King advertising), have directed advertising towards a different demographic – young teenage and college-age men – with trendy, often sexualized, imagery and messages that target men's supposed desire for large, meat-filled burgers and rich, satisfying food.
Burger King is getting into the holiday spirit with a long list of savings for its customers. On Dec. 1, the burger chain began its 31 Days of Deals , which offers Royal Perks members free food ...
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