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A soap opera (also called a daytime drama or soap) is typically a long-running radio or television serial, frequently characterized by melodrama, ensemble casts, and sentimentality. [1] The term soap opera originated from radio dramas originally being sponsored by soap manufacturers. [ 2 ]
The television serial format as known today originated in radio, in the form of children's adventure shows and daily 15-minute programs known as soap operas (so-called because many of these shows were sponsored by soap companies, such as Colgate-Palmolive and Procter & Gamble). Soap operas were specifically engineered to appeal to women (with ...
In Indonesia, a similar format exists called the sinetron (a portmanteau of sine, short for cinema and tron, from "electronic"), which are essentially soap operas in a miniseries-style format. While most English-language soap operas can continue indefinitely, almost all Sinetrons have a predetermined duration, usually running for only five ...
NBC has aired more than 30 soap operas for nearly 75 years. As of 2022, NBC no longer programs its daytime line-up with traditional programming. The remaining network controlled daytime hours are programmed by NBC’s news division. Another World (1964–1999) Ben Jerrod (1963) The Bennetts (1953) Bright Promise (1969–1972)
For most of soap opera history, she explains, black characters were secondary to the story, introduced through the lives of white families, initially in roles like housekeeper, then later as cops ...
Radio daytime drama serials were broadcast for decades, and some expanded to television. These dramas are often referred to as "soaps", a shortening from "soap opera".That term stems from the original dramatic serials broadcast on radio that had soap manufacturers such as Procter & Gamble, Colgate-Palmolive, and Lever Brothers as sponsors [1] and producers. [2]
The Gates will be the network’s first new soap opera since The Bold. George Rose/Getty Images For the first time in decades, daytime TV might be getting another soap opera. CBS Studios and the ...
Called "a champion of the soap fans", Shapiro is credited with adapting the prime time series practice of "refreshers" and "previews" — recapitulation the previous episode immediately before showing the current one and previewing the next episode at the end – and applying the concept to daytime serials. [18]