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Smirnoff (/ ˈ s m ɪər n ɒ f /; Russian: [smʲɪrˈnof]) is a brand of vodka owned and produced by the British company Diageo.The Smirnoff brand began with a vodka distillery founded in Moscow by Pyotr Arsenievich Smirnov (1831–1898), but its modern incarnation traces back to the 1930s, by American liquor distributor Heublein. [1]
The site had a large expansion in 2001 for the ready to drink production for alcopops such as Smirnoff Ice. [10] An £86m expansion was opened in 2012. This added a luxury products hall and a new bottling hall with six whisky lines bottling Johnnie Walker, Old Parr, Dimple, Cardhu and The Singleton. The expansion of the Leven bottling site was ...
In 1939 Heublein acquired all rights to Smirnoff Vodka, a brand that had been produced in Russia prior to the October Revolution. John G. Martin was president at the time and acquired the rights to Smirnoff Vodka for only $14,000. Even though the price was an incredible deal, the deal was known as "Martin's Folly" as sales were dismal.
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Żubrówka ranks as the third or fourth best-selling vodka brand in the world (after Smirnoff, Absolut, and occasionally Khortytsia). [1] Żubrówka is available in more than 80 markets worldwide. Żubrówka is manufactured at the Polmos Białystok distillery. While it is claimed that the recipe dates back as far as the 14th century, commercial ...
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Sea is an advertising campaign launched by Diageo in 2007 to promote Smirnoff brand vodka.It centres on a 60-second commercial created by J. Walter Thompson, which premiered on 17 August 2007 in showings of The Bourne Ultimatum at select cinemas across the United Kingdom.
A Naggin of Smirnoff vodka. In Ireland, a naggin is a 200ml bottle of spirits. [1] Major brands of vodka, whiskey, rum, and less often gin, are commonly sold in this size in off licences, especially independent (non-chain) shops, typically at 37.5% to 40% ABV. [2]
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