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  2. Elasticity (economics) - Wikipedia

    en.wikipedia.org/wiki/Elasticity_(economics)

    For example, the factors that determine consumers' choice of goods mentioned in consumer theory include the price of the goods, the consumer's disposable budget for such goods, and the substitutes of the goods. [3] Within microeconomics, elasticity and slope are closely linked. For price elasticity, the relationship between the two variables on ...

  3. Markup rule - Wikipedia

    en.wikipedia.org/wiki/Markup_rule

    Letting be the reciprocal of the price elasticity of demand, P = ( 1 1 + η ) ⋅ M C {\displaystyle P=\left({\frac {1}{1+\eta }}\right)\cdot MC} Thus a firm with market power chooses the output quantity at which the corresponding price satisfies this rule.

  4. Price elasticity of demand - Wikipedia

    en.wikipedia.org/wiki/Price_elasticity_of_demand

    The price elasticity of demand is ordinarily negative because quantity demanded falls when price rises, as described by the "law of demand". [5] Two rare classes of goods which have elasticity greater than 0 (consumers buy more if the price is higher) are Veblen and Giffen goods. [7]

  5. Total revenue test - Wikipedia

    en.wikipedia.org/wiki/Total_revenue_test

    Total revenue, the product price times the quantity of the product demanded, can be represented at an initial point by a rectangle with corners at the following four points on the demand graph: price (P 1), quantity demanded (Q 1), point A on the demand curve, and the origin (the intersection of the price axis and the quantity axis).

  6. Substitution effect - Wikipedia

    en.wikipedia.org/wiki/Substitution_effect

    The concept of the elasticity of substitution was developed by two different economists, each with their own focus. One of these economists was John Hicks, who defined elasticity of substitution as the change in percentage in the relative number of factors of production used, given a particular change in percentage in relative prices or marginal products.

  7. Marginal rate of substitution - Wikipedia

    en.wikipedia.org/wiki/Marginal_rate_of_substitution

    Under the standard assumption of neoclassical economics that goods and services are continuously divisible, the marginal rates of substitution will be the same regardless of the direction of exchange, and will correspond to the slope of an indifference curve (more precisely, to the slope multiplied by −1) passing through the consumption bundle in question, at that point: mathematically, it ...

  8. Law of demand - Wikipedia

    en.wikipedia.org/wiki/Law_of_demand

    The Cross elasticity of demand, also commonly referred to as the Cross-price elasticity of demand, allows companies to establish competitive prices against substitute goods and complementary goods. The metric figure produced by the equation thus determines the strength of both the relationship and competition between the two goods.

  9. Elasticity of substitution - Wikipedia

    en.wikipedia.org/wiki/Elasticity_of_substitution

    Elasticity of substitution is the ratio of percentage change in capital-labour ratio with the percentage change in Marginal Rate of Technical Substitution. [1] In a competitive market, it measures the percentage change in the two inputs used in response to a percentage change in their prices. [ 2 ]