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The “Live for Now – Moments” commercial in April 2017 was a play off an existing “Live for Now” campaign the company created in 2012. [3] Six people were credited with creating the ad, and The Mirror reported that all were white. [1] The ad was produced by PepsiCo’s in-house content creation team, Creators League Studio. [3]
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The Pepsi Generation and its associated jingle — You've got a lot to live And Pepsi's got a lot to give. told Pepsi drinkers, now enrolled in the Pepsi Generation, that Pepsi-Cola was taking a stand with the "young" side of the 1960s-era "generation gap". Television ads featuring the campaign typically displayed young people pursuing exotic ...
At the end of the clip, Megan — who is set to host the 2024 Video Music Awards on Sept. 11 — joins the four men and grabs a Pepsi. "Let game day begin!" she declares. The four players are then ...
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The backlash to the ad was swift and brutal and Pepsi, ostensibly, is smarting from the mockery and damage to its reputation before they begin to count the cost of pulling an expensively assembled ...
Two years later, Pepsi's attempts to make Madonna a new Pepsi spokesperson ended with the infamous "Like a Prayer" incident when Madonna's video brought charges of anti-Catholicism to the company. In August 2002, Pepsi pulled a national, 30-second commercial featuring multiplatinum rapper Ludacris from the air after Fox's Bill O'Reilly called ...
The beverage giant, one of the biggest and most reliable sponsors of the annual football extravaganza, is benching traditional Super Bowl ads for its flagship soda.