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Fashion merchandising can be defined as the planning and promotion of sales by presenting a product to the right market at the proper time, by carrying out organized, skillful advertising, using attractive displays, etc. Merchandising, within fashion retail, refers specifically to the stock planning, management, and control process. Fashion ...
This is a list of fashion education programs at colleges and universities around the world. A fashion show organized by students of University of Texas at Austin , USA, 2007 A fashion show organized by students of FAD Institute of Luxury Fashion & Style at Piazza Di Spagna , Rome , 2019 [ 1 ] [ 2 ] [ 3 ]
LIM College was founded in 1939 by retail and education expert Maxwell F. Marcuse as the Laboratory Institute of Merchandising, at the request of retailers who wanted a school that would teach women about the fashion business and merchandising. LIM became co-ed in 1971 and Maxwell's son, Adrian G. Marcuse, became president in 1972.
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This programme aimed to promote the job of product manager for the fashion and luxuries industry, and leads to a variety of careers: supply management, marketing (of products and design in these industries), communications, sales, merchandising and distribution. Many senior managers and business leaders in the industry are alumni of this program.
The Fashion Institute of Design & Merchandising Museum, located at the Los Angeles Campus, is home to a large collection of fashion and costume pieces from the 1800s to today. The museum features permanent and temporary exhibits, including costumes and designs from early 20th-century Hollywood, theater, and current television shows and films.
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