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  2. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    In marketing, a company’s value proposition is the full mix of benefits or economic value which it promises to deliver to the current and future customers (i.e., a market segment) who will buy their products and/or services. [1] [2] It is part of a company's overall marketing strategy which differentiates its brand and fully positions it in ...

  3. Services marketing - Wikipedia

    en.wikipedia.org/wiki/Services_marketing

    One classification considers who or what is being processed and identifies four classes of services: people processing (e.g. beauty services, child care, medical services); mental stimulus processing (e.g. education services, counselling services, life-coaching), possession processing (e.g. pet care, appliance repair, piano tuning) and ...

  4. Product-service system - Wikipedia

    en.wikipedia.org/wiki/Product-service_system

    "Product Servitization" is a transaction through which value is provided by a combination of products and services in which the satisfaction of customer needs is achieved either by selling the function of the product rather than the product itself, by increasing the service component of a product offer, or by selling the output generated by the product. [18]

  5. Customer service - Wikipedia

    en.wikipedia.org/wiki/Customer_service

    Customer service is the assistance and advice provided by a company through phone, online chat, mail, and e-mail to those who buy or use its products or services. Each industry requires different levels of customer service, [ 1 ] but towards the end, the idea of a well-performed service is that of increasing revenues.

  6. Apple co-founder Steve Jobs reminded Gap's former CEO why ...

    www.aol.com/finance/apple-co-founder-steve-jobs...

    Drexler, whose career includes stints with Bloomingdale’s and J. Crew, is now chairman of his son’s company, Alex Mill. To solve product issues, much like Steve Jobs, Drexler homes in on the ...

  7. What the Grateful Dead can teach CEOs about succession planning

    www.aol.com/finance/grateful-dead-teach-ceos...

    “John’s reverence and the respect from John is so evident,” Cahill, Dead & Co’s comanager, told me. “Once people felt that, I think they opened themselves up to enjoying the [new] band ...

  8. Product (business) - Wikipedia

    en.wikipedia.org/wiki/Product_(business)

    Products on shelves at a Fred Meyer hypermarket superstore. In marketing, a product is an object, or system, or service made available for consumer use as of the consumer demand; it is anything that can be offered to a domestic or an international market to satisfy the desire or need of a customer. [1]

  9. Identify legitimate AOL websites, requests, and communications

    help.aol.com/articles/identify-legitimate-aol...

    • Fake email addresses - Malicious actors sometimes send from email addresses made to look like an official email address but in fact is missing a letter(s), misspelled, replaces a letter with a lookalike number (e.g. “O” and “0”), or originates from free email services that would not be used for official communications.