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The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]
Inter IKEA Systems B.V., [ 6][ 7] trading as IKEA ( / aɪˈkiːə / eye-KEE-ə, Swedish: [ɪˈkêːa] ), is a Swedish multinational conglomerate that designs and sells ready-to-assemble furniture, kitchen appliances, decoration, home accessories, and various other goods and home services. Started in 1943 by Ingvar Kamprad and currently legally ...
Blåhaj (stylized BLÅHAJ, Swedish pronunciation: [ˈbloːhaj], lit. 'blue shark'; colloquially anglicised as / ˈblɑːhɑːʒ /, / ˈblɑːhɑː / or / ˈbloʊhaɪ /) is a plush toy manufactured and sold by the Swedish company IKEA. Modeled after a blue shark and made of recycled polyester, the toy has gained prominence on social media as a ...
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IKEA Billy. An IKEA Billy bookshelf. Billy (stylised as BILLY) is a bookcase sold by the Swedish furniture company IKEA. It was developed in 1979 by the Swedish designer Gillis Lundgren, and IKEA have sold over 140 million units of the bookcases worldwide. Its popularity and global spread has led to its use as a barometer of relative worldwide ...
The original Littlewoods brand was a shopping catalogue and retail business headquartered in Liverpool, and was bought by the Barclay brothers in 2002. [1] In 2009, Littlewoods Direct was rebranded as Very.co.uk, shifting its focus to online retailing and a younger market. [2] [3] The website launched officially in July 2009.
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