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This was the first logo officially named the "Pepsi Globe". The design was refined in August 2003 when the typeface was updated and the Pepsi Globe became more detailed. This version remained mostly the same in 2008 when Pepsi redesigned the packaging once more to show different backgrounds on each can, though the color remained blue.
Pepsi’s 2008 rebrand was no exception: In October that year, two months after the Arnell Group submitted its redesign document to the company, Pepsi reported disappointing earnings due to poor ...
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The Pepsi logo used from 1971 to 1986. From 1986 to 1991, the wordmark was typeset in Handel Gothic. [15] This logo was used for Pepsi Throwback until 2014. The Pepsi globe and wordmark used from 1997 to 2003 The Pepsi globe and wordmark used from 2014 to 2023 The current Pepsi globe revealed in March 2023; officially launched on August 23 of ...
On March 28, PepsiCo announced that its flagship brand Pepsi will be using a new logo across its products, the first update to the logo in 14 years.
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Read more: Kendall Jenner Pepsi Ad Falls Flat, Social Media Erupts in Mockery, Derision and Outrage The strangeness of the apology set off a mini-storm on Twitter (again) and left people wondering ...