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Destination: For Shannon, the destination is "the person (or thing) for whom the message is intended". [11] Message: from Latin mittere, "to send". The message is a concept, information, communication, or statement that is sent in a verbal, written, recorded, or visual form to the recipient. Feedback; Entropic elements, positive and negative
It explains communication in terms of five basic components: a source, a transmitter, a channel, a receiver, and a destination. The source produces the message. To send the message, it has to be translated into a signal by the transmitter. To transmit this signal, a channel is required. At this stage, noise may interfere with the signal and ...
The Shannon–Weaver model is one of the first models of communication. Initially published in the 1948 paper "A Mathematical Theory of Communication", it explains communication in terms of five basic components: a source, a transmitter, a channel, a receiver, and a destination. The source produces the original message.
Elements of communication include a communication-triggering event, sender and recipient, a means of communication, a path of communication and contents of communication. [3] The path of communication is the path that a message travels between sender and recipient; in hierarchies the vertical line of communication is identical to command ...
Closely related terms are business communication, corporate communication, and professional communication. [235] The main element of marketing communication is advertising but it also encompasses other communication activities aimed at advancing the organization's objective to its audiences, like public relations. [236]
Many models of communication include the idea that a sender encodes a message and uses a channel to transmit it to a receiver. Noise may distort the message along the way. The receiver then decodes the message and gives some form of feedback. [1] Models of communication simplify or represent the process of communication.
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Communication – purposeful activity of exchanging information and meaning across space and time using various technical or natural means, whichever is available or preferred. Communication requires a sender, a message, a medium and a recipient, although the receiver does not have to be present or aware of the sender's intent to communicate at ...