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  2. Decision theory - Wikipedia

    en.wikipedia.org/wiki/Decision_theory

    The mythological Judgement of Paris required selecting from three incomparable alternatives (the goddesses shown).. Decision theory or the theory of rational choice is a branch of probability, economics, and analytic philosophy that uses the tools of expected utility and probability to model how individuals would behave rationally under uncertainty.

  3. Bayesian persuasion - Wikipedia

    en.wikipedia.org/wiki/Bayesian_persuasion

    Bayesian persuasion is a special case of a principal–agent problem: the principal is the sender and the agent is the receiver. It can also be seen as a communication protocol , comparable to signaling games ; [ 2 ] the sender must decide what signal to reveal to the receiver to maximize their expected utility .

  4. Bayesian inference in marketing - Wikipedia

    en.wikipedia.org/wiki/Bayesian_inference_in...

    An example of the application of Bayesian decision theory for promotional purposes could be the use of a test sample in order to assess the effectiveness of a promotion prior to a full scale rollout. By combining prior subjective data about the occurrence of possible events with experimental empirical evidence gained through a test market, the ...

  5. Signaling game - Wikipedia

    en.wikipedia.org/wiki/Signaling_game

    An extensive form representation of a signaling game. In game theory, a signaling game is a simple type of a dynamic Bayesian game. [1]The essence of a signalling game is that one player takes an action, the signal, to convey information to another player, where sending the signal is more costly if they are conveying false information.

  6. Cheap talk - Wikipedia

    en.wikipedia.org/wiki/Cheap_talk

    In game theory, cheap talk is communication between players that does not directly affect the payoffs of the game. Providing and receiving information is free. This is in contrast to signalling, in which sending certain messages may be costly for the sender depending on the state of the world.

  7. Bayes' theorem - Wikipedia

    en.wikipedia.org/wiki/Bayes'_theorem

    Bayes' theorem is named after Thomas Bayes (/ b eɪ z /), a minister, statistician, and philosopher. Bayes used conditional probability to provide an algorithm (his Proposition 9) that uses evidence to calculate limits on an unknown parameter. His work was published in 1763 as An Essay Towards Solving a Problem in the Doctrine of Chances.

  8. Bayesian game - Wikipedia

    en.wikipedia.org/wiki/Bayesian_game

    In game theory, a Bayesian game is a strategic decision-making model which assumes players have incomplete information. Players may hold private information relevant to the game, meaning that the payoffs are not common knowledge. [1] Bayesian games model the outcome of player interactions using aspects of Bayesian probability.

  9. Bayesian statistics - Wikipedia

    en.wikipedia.org/wiki/Bayesian_statistics

    Bayesian statistics (/ ˈ b eɪ z i ə n / BAY-zee-ən or / ˈ b eɪ ʒ ən / BAY-zhən) [1] is a theory in the field of statistics based on the Bayesian interpretation of probability, where probability expresses a degree of belief in an event. The degree of belief may be based on prior knowledge about the event, such as the results of previous ...