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"Roundball Rock" has since been revived for NBC's coverage of basketball at the Summer Olympics on multiple occasions. It was first brought back in 2008 in commercial bumpers and starting lineup announcements. [9] NBC has since used the theme song for all its Summer Olympics basketball events since 2016. [10] [11] [12]
The 1985 season saw a new theme utilized throughout both the pregame show and game-opening sequence. This theme would be utilized for the remainder of the decade. Another music selection was used for the "Great Moments" segment, a segment of clips from older games on NBC that was unique in that instead of the NFL Films footage, NBC used their own footage and audio.
In 2011, Comcast's sports channel Versus became part of NBC Sports after the company's acquisition of NBC Universal, and was relaunched as NBC Sports Network (NBCSN) in 2012. During the 2010s, NBCSN primarily carried coverage of basketball from the Atlantic 10 Conference , Colonial Athletic Association (CAA), and Ivy League .
The NFL on NBC is the branding used for broadcasts of National Football League (NFL) games that are produced by NBC Sports, and televised on the NBC television network and the Peacock streaming service in the United States. NBC had sporadically carried NFL games as early as 1939, including the championship and Pro Bowl through the 1950s and ...
At the 2024 Paris Olympics, breaking (also known as breakdancing) made its debut as an Olympic sport—and Rachael Gunn of Team Australia quickly inspired a flurry of memes and jokes after a video ...
College Football on NBC Sports is the de facto title used for broadcasts of NCAA college football games produced by NBC Sports. Via its experimental station W2XBS, NBC presented the first television broadcast of American football at any level on September 30, 1939, between the Fordham Rams and the Waynesburg Yellow Jackets. NBC held rights to ...
In February, Stellantis’ Global Chief Marketing Officer Olivier Francois fulfilled a decade-long pursuit of working with Bruce Springsteen with a Super Bowl spot for Jeep, marking the first time ...
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