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The site also includes instruction booklets for all Lego sets dating back to 2002. [97] The Lego website features a social media app named Lego Life, [98] [99] which is designed for children under 13 years of age. The app is available as a free download and only features Lego-related content.
It allowed users to upload their own Lego set designs into a competition. The winning designs had the opportunity to be crowdfunded and, if successful, sold on the BrickLink marketplace. [15] It has similarities with Lego Ideas where the designs that get more than 10.000 likes get accepted to finals and the winning one becomes an official Lego set.
Lego Education, formerly known as Lego Dacta, is a specialized Lego theme created for educational purposes in schools.This theme, introduced in 1999, includes a variety of sets that cater to different educational needs.[2]
The Lego Mindstorms product line was the first project of "Home Education", a division of Lego Education established by employee Tormod Askildsen in 1995. Askildsen, who had previously spent ten years working for Lego Education, had grown frustrated working with teaching professionals and wanted to create an improved educational experience that was delivered directly towards children.
Today, Lego is a profitable [1] brand offering construction kits and related products and services, including Lego board games, retail stores, video games, films, theme parks, and consultation services. Despite its expansion, the company remains privately held. [2] Lego has had a significant impact on various areas of popular culture.
Lego Architecture (stylized as LEGO Architecture) is a Lego theme that aims to "celebrate the past, present and future of architecture through the Lego Brick". [2] The brand includes a series of Lego sets designed by "Architectural Artist" Adam Reed Tucker, and each contain the pieces and instructions to build a model of a famous architectural building or city skyline in micro-scale.
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Lego Club Magazine (formerly known as Brick Kicks in the US and Bricks 'n' Pieces in the UK then Lego MANIA Magazine and simply Lego Magazine until 2008) served as the official publication for Lego's fan club, the Lego Club. The magazine features a range of content including information about LEGO products, special offers, comics, games ...
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