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  2. Critical success factor - Wikipedia

    en.wikipedia.org/wiki/Critical_success_factor

    A CSF is a critical factor or activity that is required for ensuring the success of a company or an organization. The term was initially used in the world of data analysis and business analysis. For example, a CSF for a successful Information Technology project is user involvement. [2] Critical success factors should not be confused with ...

  3. Compagnie générale de la télégraphie sans fil - Wikipedia

    en.wikipedia.org/wiki/Compagnie_générale_de_la...

    The PTT asked CSF to study television, and CSF launched the Radio-cinéma subsidiary for this purpose, with the first objective being to develop talking movie projectors for large cinemas. [16] Radio-cinéma was founded as a subsidiary of CSF on 21 June 1929, in the year that talking movies first appeared.

  4. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    This is an example of "Integrated Marketing Communications", in which multiple marketing channels are simultaneously utilized to increase the strength and reach of the marketing message. Like television, radio marketing benefits from the ability to select specific time slots and programs (in this case in the form of radio stations and segments ...

  5. Digital video - Wikipedia

    en.wikipedia.org/wiki/Digital_video

    Digital video can be stored on digital media such as Blu-ray Disc, on computer data storage, or streamed over the Internet to end users who watch content on a personal computer or mobile device screen or a digital smart TV. Today, digital video content such as TV shows and movies also includes a digital audio soundtrack.

  6. Mobile advertising - Wikipedia

    en.wikipedia.org/wiki/Mobile_advertising

    It is a subset of mobile marketing, mobile advertising can take place as text ads via SMS, or banner advertisements that appear embedded in a mobile web site. It is estimated that U.S. mobile app-installed ads accounted for 30% of all mobile advertising revenue in 2014, and will top $4.6 billion in 2016, and over $6.8 billion by the end of 2019 ...

  7. Multimedia - Wikipedia

    en.wikipedia.org/wiki/Multimedia

    In modern times, a multimedia device can be referred to as an electronic device, such as a smartphone, a video game system, or a computer. Each and every one of these devices has a main function but also has other uses beyond their intended purpose, such as reading, writing, recording video and audio, listening to music, and playing video games.

  8. Unified communications - Wikipedia

    en.wikipedia.org/wiki/Unified_communications

    Unified communications (UC) is a business and marketing concept describing the integration of enterprise communication services such as instant messaging (chat), presence information, voice (including IP telephony), mobility features (including extension mobility and single number reach), audio, web & video conferencing, fixed-mobile convergence (FMC), desktop sharing, data sharing (including ...

  9. Mobile marketing - Wikipedia

    en.wikipedia.org/wiki/Mobile_marketing

    Mobile marketing differs from most other forms of marketing communication in that it is often user (consumer) initiated (mobile originated, or MO) message, and requires the express consent of the consumer to receive future communications. A call delivered from a server (business) to a user (consumer) is called a mobile terminated (MT) message.