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Anheuser-Busch InBev is getting ready to pour cold beer on a brewing controversy. After getting tangled in the nation’s culture wars with a Bud Light social-media promotion that included ...
Anheuser-Busch InBev stock is down more than 17% since the Bud Light parent company reported earnings on May 4 as the Dylan Mulvaney controversy continues to weigh on the beer giant's sales. The ...
Other beers marketed under the Busch brand name are Busch Light, a 4.1% light lager introduced in 1989, Busch Ice, a 5.9% ice beer introduced in 1995, [67] and Busch NA, a non-alcoholic brew. Ingredients are a mix of American-grown and imported hops and a combination of malt and corn. [68]
Introduced to market on July 31, 1977, the brand formulation had 97 kcal (406 kJ), to compete with Miller Lite's 96 kcal (402 kJ), and was called "Anheuser-Busch Natural Light." The brand was Anheuser-Busch's first widely-distributed light beer , followed by Michelob Light and Bud Light , introduced in 1978 and 1981, respectively.
The video triggered a backlash from American conservatives, including singer Kid Rock, who helped instigate a boycott against Bud Light and Anheuser-Busch more broadly. [4] [6] [7] Proponents of the boycott described the sponsorship as "political" because it involved a transgender woman who had previously advocated for transgender rights. [8]
Bud Light subsequently lost its crown as America's favorite beer to Modelo in May. For the full year, volume dropped 1.7%, more than the expected dip of 1.34%. That's compared with a 2.3% jump in ...
Anheuser-Busch InBev shares are down 3% over the past year, according to Yahoo Finance data, underperforming the S&P 500's 37% gain.Molson Coors shares are up slightly, while Boston Beer is down ...