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2. The 10 Best Makeup Brands, According to Pros and Beauty ... - AOL

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   e.l.f. Cosmetics. There’s a reason every e.l.f. Cosmetics release instantly goes viral. The drugstore brand is one of the most affordable–yet efficacious–on the market. This might equate to ...

3. 12 Best Waterproof Foundations That Won't Melt on Even the ...

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   Makeup artist and dermatologist-approved picks for the 12 best waterproof foundations that stay put. Plus, shop a few Elle editor-approved formulas.

4. The 6 Japanese Makeup Brands ELLE Editors Love - AOL

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   Radiant Fluid Natural Foundation. Radiance is the name of the game with Clé de Peau, the beloved Japanese makeup brand that looks to science to ensure its products enhance your beauty, not harm it.

5. The 19 Best Lightweight Foundations for Smooth Coverage ... - AOL

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   Sephora. This hybrid offers lightweight coverage and sun protection. It's formulated with prickly pear and white sage extract to reduce redness, restore moisture and protect against blue light.

6. Foundation (cosmetics) - Wikipedia

   en.wikipedia.org/wiki/Foundation_(cosmetics)

   Although foundation make-up was widely available and used within the film industry, the use of cosmetics, in general, was still somewhat disreputable, and no one had tried to market foundation (although lipstick, blush and nail polish were popular for daily use) as an everyday item. Factor had the product patented in 1937, and, despite the ...

7. Category:Cosmetics brands - Wikipedia

   en.wikipedia.org/wiki/Category:Cosmetics_brands

   This page was last edited on 9 November 2023, at 00:25 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.

8. 2025 Beauty Trends Are Here! Get Ready to See These Hair ...

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   Keep reading for your complete 2025 hair, makeup and skincare trend forecast. ... co-CEO of German skincare brand Annemarie Börlind, predicts that the new year will usher in a more balanced ...

9. Ultima II (cosmetics line) - Wikipedia

   en.wikipedia.org/wiki/Ultima_II_(cosmetics_line)

   In 1983, Ultima II hired a 21-year-old Kevyn Aucoin to produce a new line of make-up products - The New Nakeds, making Kevyn the youngest ever Creative Director for a major cosmetics company. The New Nakeds collection was notable because it was the first time a major cosmetics company launched a collection with shades that were suitable for all ...