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Vote brigading is massively coordinated online voting. It refers to the practice of affecting reviews or scores on websites that feature crowdvoting, such as online stores or review websites, by calling on large numbers of people to submit reviews, thus boosting or decreasing ratings artificially.
Customer review on trusting tiny home companies due to fraud concerns in California. Comment discussing tiny home purchase advice, emphasizing using banks and inspections to avoid fraud.
Reputation marketing is often associated with reputation management and is seen as a means of handling negative reviews. However, reputation marketing differs in that it also seeks to manage positive feedback as a way to attract new customers. [4] Reputation marketing is taking a proactive approach toward your brand’s presence.
The reliability of customer reviews has been questioned. [1] Abuses akin to ballot stuffing of favourable reviews by the seller (known as incentivized reviews), or negative reviews by competitors, need to be policed by the review host site. Indeed, gathering fake reviews has become big business. [2]
Lead management is a set of methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing campaigns or programs. Lead management facilitates a business's connection between its outgoing consumer advertising and the responses to that advertising.
Business Insider examined dozens of federal trade secrets claims filed by companies over the past decade against current and former employees who also had filed a claim against their employer.
Very similar to the casting agent scam is the "job offer" scam in which a victim receives an unsolicited e-mail claiming that they are in consideration for hiring to a new job. The confidence artist will usually obtain the victim's name from social networking sites, such as LinkedIn and Monster.com .
In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.