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  2. Operant conditioning - Wikipedia

    en.wikipedia.org/wiki/Operant_conditioning

    Positive reinforcement occurs when a behavior (response) results in a desired stimulus being added and increases the frequency of that behavior in the future. [17] Example: if a rat in a Skinner box gets food when it presses a lever, its rate of pressing will go up. Pressing the lever was positively reinforced.

  3. Premack's principle - Wikipedia

    en.wikipedia.org/wiki/Premack's_principle

    Just as "reward" was commonly used to alter behavior long before "reinforcement" was studied experimentally, the Premack principle has long been informally understood and used in a wide variety of circumstances. An example is a mother who says, "You have to finish your vegetables (low frequency) before you can eat any ice cream (high frequency)."

  4. Exemplification theory - Wikipedia

    en.wikipedia.org/wiki/Exemplification_theory

    Exemplification theory is a simple combination of these heuristics. It posits that since exemplars come to mind more easily than base-rates when accessing information, available exemplars will dominate base-rate information when making judgments of event populations. [6] Behavioral intentions are the direct determinants of behaviors. [7]

  5. Behavioral contrast - Wikipedia

    en.wikipedia.org/wiki/Behavioral_contrast

    Behavioral contrast refers to a change in the strength of one response that occurs when the rate of reward of a second response, or of the first response under different conditions, is changed. For example, suppose that a pigeon in an operant chamber pecks a key for food reward. Sometimes the key is red, sometimes green, but food comes with ...

  6. Extinction (psychology) - Wikipedia

    en.wikipedia.org/wiki/Extinction_(psychology)

    This usually consists of a sudden and temporary increase in the response's frequency, followed by the eventual decline and extinction of the behavior targeted for elimination. Novel behavior, or emotional responses or aggressive behavior, may also occur. [2] For example, a pigeon has been reinforced to peck an electronic button.

  7. Frequency (statistics) - Wikipedia

    en.wikipedia.org/wiki/Frequency_(statistics)

    In statistics, the frequency or absolute frequency of an event is the number of times the observation has occurred/been recorded in an experiment or study. [ 1 ] : 12–19 These frequencies are often depicted graphically or tabular form.

  8. Heuristic (psychology) - Wikipedia

    en.wikipedia.org/wiki/Heuristic_(psychology)

    In psychology, availability is the ease with which a particular idea can be brought to mind. When people estimate how likely or how frequent an event is on the basis of its availability, they are using the availability heuristic. [58]

  9. Matching law - Wikipedia

    en.wikipedia.org/wiki/Matching_law

    The matching law is theoretically important for several reasons. First, it offers a simple quantification of behavior that can be applied to a number of situations. Secondly, offers a lawful account of choice. As Herrnstein (1970) expressed it, under an operant analysis, choice is nothing but behavior set into the context of other behavior. [6]